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Hennessy x LeBron James: Limited Edition Cognac

THE LEDE COMPANY

Hennessy x LeBron James: Limited Edition Cognac

Recognitions

2025

Honoree

Advertising, Media & PR
Best Launch or Drop 2025

Credits

Title

Hennessy x LeBron James: Limited Edition Cognac

View the work

Entrant

THE LEDE COMPANY

Team

Jenay Alejandro
 Director Paid, Owned & Earned Communications
 Hennessy
 Cognac

Ryan Cooney
 Senior Director, Consumer Engagement
 Hennessy
 Cognac

Claribel Almonte
 Director Brand Activation & Experience
 Hennessy
 Cognac

Mwanza Lumumba
 Senior Brand Director, Hennessy
 Hennessy
 Cognac

Sabrina Paez
 Senior Manager, Earned Communications
 Hennessy
 Cognac

Rashawn Providence
 Manager, Omnichannel
 Hennessy
 Cognac

Katrina Balbuena
 Manager, Brand Experience & Activation
 Hennessy
 Cognac

About Best Launch or Drop

Best, most innovative, and effective or creative campaign for a brand launch or relaunch, including film, TV, and other media.
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