Dave Torres
VP, Interactive Marketing
Macys
Mathieu Maffre
Sr. Director, Marketing and Creative
Macy's
Steven Tripari
Design Research Specialist
Macy's
Philis Liu
Director, Interactive Design
Macy's
Riley Beresini
Director, Communications Planning
Macy's
Hema Pyarilal
Sr. Director, Communications Planning
Macy's
Keith Donahue
Sr. Manager, Interactive Development
Macy's
Anya Melynk
Interactive Design Specialist
Macy's
Ting Zhao
Interactive Design Specialist
Macy's
Joe Kulesa
Director, Interactive Development
Macy's
Fawn M Hovarth
Legal
Macy's
Kristen Moreno
Sr. Manager, Design Research
Macy's
Francis Anderson
Publicis
Andrew Klein
VP, Creative Technology
Spark
Wendy Schmidt
Legal
Macy's
Kristine Rodriquez
Paid Social Media Specialist
Macy's
Katie Kent-Moreshed
Sr. Manager, Social Content
Macy's
Jen Picariello
Social Media Strategist
Macy's
Michelle Hall
Cause Marketing
Macy's
Kayla Hamidi
Cause Marketing
Macy's
Camille Horn
Make-A-Wish
Mozelle Jackson
Make-A-Wish
Sarah Zelhart
Make-A-Wish
Silvia Capir
Make-A-Wish
Flo Bryan
Make-A-Wish
Tim Stalker
Comms Planning
Macy's
Joe Rondinone
Project Management
Macy's
Cara Fitzgerald
Paid Social Creative
Macy's
Zachary Wiley
Paid Social Creative
Macy's
Gabe McFadden
Paid Social Creative
Macy's
Stephanie Parilla
Project Management
Macy's
Orlando Veras
Corp Comms
Macy's
Tom Mizzone
Sweet
REO
3D Artist
REOmetry
SETH
3D Development
REOmetry
Betsy Proctor
Sweet
Peter Keiser
Sweet
Andrea Wagner
Sweet
Consists of unconventional and innovative online promotional techniques, achieved with a small marketing budget or driven by technological advancement. By nature, guerrilla marketing is subtle and often deceptive. Innovations may include the use of new technologies like Web3 or blockchain (e.g., NFTs, tokens, cryptocurrency). All components of the entry must be online.