Alexey Fedorov
Executive Creative Director
BBDO Moscow
Alexey Litovka
Art director
BBDO Moscow
Petr Martyuk
Copywriter
BBDO Moscow
Natalia Tsyganova
Managing Director
BBDO Moscow
Christina Krushinskaya
Client Services Director
BBDO Moscow
Maria Shumakova
Account Manager
BBDO Moscow
Claudia Nazarenko
Senior Digital Strategist
BBDO Moscow
Julia Chmyr
Senior Strategic Planning Manager
BBDO Moscow
Consists of unconventional and innovative online promotional techniques, achieved with a small marketing budget or driven by technological advancement. By nature, guerrilla marketing is subtle and often deceptive. Innovations may include the use of new technologies like Web3 or blockchain (e.g., NFTs, tokens, cryptocurrency). All components of the entry must be online.