Advertising campaigns whereby users engage with a brand via mobile devices, whether through social media, in-app ads, mobile banners, or games. Campaigns must include at least 3 components, one of which must be mobile.
Branded content hubs, videos, articles, or series that promote media and entertainment ventures including film, television shows, and live performances.
Best, most innovative, and effective or creative campaign for a brand launch or relaunch, including film, TV, and other media.