Guido Heffels
Chief Operating Officer
HEIMAT, Berlin
Malte Bülskämper
Creative Director
HEIMAT, Berlin
Arne Stach
Creative Director
HEIMAT, Berlin
Anja Michel
Art Direction
HEIMAT, Berlin
Christian Wellhäßer
Art Direction
HEIMAT, Berlin
Christine Ramm
Copywriter
HEIMAT, Berlin
Franziska-Maria Kaul
Copywriter
HEIMAT, Berlin
Till Hopf
Account Director
HEIMAT, Berlin
Kathrin Eiglsperger
Account Manager
HEIMAT, Berlin
Consists of unconventional and innovative online promotional techniques, achieved with a small marketing budget or driven by technological advancement. By nature, guerrilla marketing is subtle and often deceptive. Innovations may include the use of new technologies like Web3 or blockchain (e.g., NFTs, tokens, cryptocurrency). All components of the entry must be online.