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People's Voice Winner

President of Playlists

Spotify

President of Playlists

Recognitions

2017

People's Voice Winner

Advertising, Media, & PR
Online Guerrilla & Innovation

Credits

Title

President of Playlists

View the work

Entrant

Spotify

Website

Team

Seth Farbman
 CMO
 Spotify

Jackie Jantos
 VP Brand & Creative
 Spotify

Amy Ferris
 VP, Global Head of Marketing
 Spotify

Alex Bodman
 Global Creative Director
 Spotify

Rajeev Basu
 Writer
 Spotify

Alexandra Sobiecki
 Art Director
 Spotify

Carlyn Sylvester
 Social
 Spotify

Tamika Young
 PR
 Spotify

About Online Guerrilla & Innovation

Consists of unconventional and innovative online promotional techniques, achieved with a small marketing budget or driven by technological advancement. By nature, guerrilla marketing is subtle and often deceptive. Innovations may include the use of new technologies like Web3 or blockchain (e.g., NFTs, tokens, cryptocurrency). All components of the entry must be online.
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