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Webby Winner, Nominee, Honoree

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Recognitions

2017

Nominee

Advertising, Media, & PR
Best User Experience 2017

Webby Winner

Advertising, Media, & PR
Best Use of Video or Moving Image 2017

Honoree

Advertising, Media, & PR
Online Guerrilla & Innovation 2017

Credits

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About Best Use of Video or Moving Image

Only video or moving images judged. Online experiences produced on behalf of a brand that incorporate video and/or moving images in a way that enhances the user experience and generates engagement.

About Best User Experience

Only user experience judged. Online experiences produced on behalf of a brand that offer the best user experience through innovative design and useful functionality.

About Online Guerrilla & Innovation

Consists of unconventional and innovative online promotional techniques, achieved with a small marketing budget or driven by technological advancement. By nature, guerrilla marketing is subtle and often deceptive. Innovations may include the use of new technologies like Web3 or blockchain (e.g., NFTs, tokens, cryptocurrency). All components of the entry must be online.
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