Best Use of Augmented Reality
AI, Immersive & Games
2026
Best, most innovative, and effective use of augmented reality that merges the real-world environment with digital imagery and interfaces. This includes using filters, lenses, and/or other immersive technologies.
2026
2025
Winners & Nominees
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Twister Air
- AI, Immersive & Games,
- Best Use of Augmented Reality
- Webby Winner, People's Voice Winner, 2025
- Left Field Labs
-
ALOPECIA MIRROR
- AI, Immersive & Games,
- Best Use of Augmented Reality
- Nominee, 2025
- FCB Health New York, an IPG Health Company
-
ARound: Pioneering the Future of Live Sports with Mobile and Broadcast AR
- AI, Immersive & Games,
- Best Use of Augmented Reality
- Nominee, 2025
- Stagwell Marketing Cloud
-
NIKE - VICTORY MODE
- AI, Immersive & Games,
- Best Use of Augmented Reality
- Nominee, 2025
- Arcadia
-
Peridot Beyond
- AI, Immersive & Games,
- Best Use of Augmented Reality
- Nominee, 2025
- Niantic
2024
Winners & Nominees
-
Wol - mixed reality experience
- AI, Immersive & Games,
- Best Use of Augmented Reality
- Webby Winner, 2024
- Niantic, Inc.
-
Restart a Heart Campaign
- AI, Immersive & Games,
- Best Use of Augmented Reality
- People's Voice Winner, 2024
- Gospooky
-
Fortune
- AI, Immersive & Games,
- Best Use of Augmented Reality
- Nominee, 2024
- Astrea
-
Minecraft x Crocs AR Experience
- AI, Immersive & Games,
- Best Use of Augmented Reality
- Nominee, 2024
- Gravity Road
-
USWNT x Snapchat Team Tracker
- AI, Immersive & Games,
- Best Use of Augmented Reality
- Nominee, 2024
- Snapchat
