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Best Event Activation
Advertising, Media & PR 2026

Best, most innovative, and effective or creative use of an event to promote a brand, person, institution, or organization.

2026

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2026

Winners

  • “13 Masterpieces” Gallery Stunt

    “13 Masterpieces” Gallery Stunt

    • Advertising, Media & PR,
    • Best Event Activation
    • Webby Winner, People's Voice Winner, 2026
    • DVRG

Nominees

  • "Order of the Blade"

    "Order of the Blade"

    • Advertising, Media & PR,
    • Best Event Activation
    • Nominee, 2026
    • Humanaut
  • Chili's Fast Food Financing

    Chili's Fast Food Financing

    • Advertising, Media & PR,
    • Best Event Activation
    • Nominee, 2026
    • m ss ng p eces
  • Norwegian Cruise Line Escape To The Great Life / Event Activation

    Norwegian Cruise Line Escape To The Great Life / Event Activation

    • Advertising, Media & PR,
    • Best Event Activation
    • Nominee, 2026
    • SUPER NICE
  • The Wienie 500

    The Wienie 500

Honorees

  • Summer Walker’s “Finally Over It” Dump Truck Service

    Summer Walker’s “Finally Over It” Dump Truck Service

    • Advertising, Media & PR,
    • Best Event Activation
    • Honoree, 2026
    • YouTube
  • Techno Train

    Techno Train

2025

View All

Winners & Nominees

  • The First Edible Mascot

    The First Edible Mascot

    • Advertising, Media & PR,
    • Best Event Activation
    • Webby Winner, 2025
    • Weber Shandwick
  • Bratwurst Summer

    Bratwurst Summer

    • Advertising, Media & PR,
    • Best Event Activation
    • People's Voice Winner, 2025
    • No Fixed Address
  • Hands Where Your Eyes Can See

    Hands Where Your Eyes Can See

    • Advertising, Media & PR,
    • Best Event Activation
    • Nominee, 2025
    • Translation
  • KFC "Saucy Nuggets Dispensary"

    KFC "Saucy Nuggets Dispensary"

    • Advertising, Media & PR,
    • Best Event Activation
    • Nominee, 2025
    • m ss ng p eces
  • Opendoor Halftime Showing

    Opendoor Halftime Showing

2024

View All

Winners & Nominees

  • Coachella Immersive Experience

    Coachella Immersive Experience

    • Advertising, Media & PR,
    • Best Event Activation
    • Webby Winner, 2024
    • Tool
  • Only Murders in the Building Season 3 Backstage at the Goosebury Experience

    Only Murders in the Building Season 3 Backstage at the Goosebury Experience

    • Advertising, Media & PR,
    • Best Event Activation
    • People's Voice Winner, 2024
    • Hulu Originals
  • Email is Dead - Intuit Mailchimp X The Design Museum in London

    Email is Dead - Intuit Mailchimp X The Design Museum in London

    • Advertising, Media & PR,
    • Best Event Activation
    • Nominee, 2024
    • Intuit Mailchimp
  • Goosebumps Slappy Activations

    Goosebumps Slappy Activations
  • Taco Bell Live Más LIVE

    Taco Bell Live Más LIVE

    • Advertising, Media & PR,
    • Best Event Activation
    • Nominee, 2024
    • Taco Bell
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