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Nominee

Heineken Real Friend

LePub NY

Heineken Real Friend

Recognitions

2026

Nominee

Advertising, Media & PR
Viral Marketing 2026

Credits

Title

Heineken Real Friend

View the work

Entrant

LePub NY

Website

Team

Lea Mastroberti
 President
 LePub NY
 Heineken USA

Jim Curtis
 CCO
 LePub NY
 Heineken USA

Guilherme Pinheiro
 CD
 LePub NY
 Heineken USA

Linus Oura
 CD
 LePub NY
 Heineken USA

Nicolo Pavin
 Art Director
 LePub NY
 Heineken USA

Mattia Pavin
 Copywriter
 LePub NY
 Heineken USA

About Viral Marketing

An advertising and marketing phenomenon that facilitates and encourages people to pass along a marketing message. Can be a site, mobile app, or video-based advertising.
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