From Silence to Sales: How We Normalized Constipation

2025

Nominee

Title

From Silence to Sales: How We Normalized Constipation

Entrant

MRM New Madrid

Website

Team

Kristin Pehush
Executive Vice President
Lippe Taylor
PR

Crystal Malachias
Global Head of Influencer
McCann Worldgroup
Advertising

Felix del Valle
Chief Creative Officer
MRM
Advertising

Viktoria Ali
Associate Creative Director
MRM
Advertising

Cristina Pato
Associate Creative Director
MRM
Advertising

Nicole Li
VP Account Director
MRM
Advertising

Jennifer Gauthier
Vice President
Lippe Taylor
PR

Best, most innovative, and effective or creative use of an endorsement by an influencer or creator within a PR Campaign.