Karl Lieberman
Wieden+Kennedy
Scott Dungate
Wieden+Kennedy
Neal Arthur
Wieden+Kennedy
Jiah Choi
Wieden+Kennedy
Brooke Stites
Wieden+Kennedy
Advertising campaigns that use real-time information to create relevant messaging or react to current events in a brand-centric way.
Best, most innovative, and effective or creative use of social or online community building, engagement and audience development through a dedicated marketing campaign.