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Wrapped Integrated Campaign

Spotify In-House

Wrapped Integrated Campaign

Five Word Speech

Make Wrapped A Public Holiday

- Spotify In-House

00:00

Credits

Title

Wrapped Integrated Campaign

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Entrant

Spotify In-House

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Team

Taj Alavi
VP, Global Head of Marketing
Spotify

Alex Bodman
VP, Global Executive Creative Director
Spotify

Marie Ronn
Global Group Creative Director
Spotify

Oriel Davis-Lyons
Global Group Creative Director
Spotify

Goose Solis Pena
Associate Creative Director
Spotify

Jesica Marquez
Associate Creative Director
Spotify

Astrid Andujar
Associate Creative Director, Art
Spotify

Emily Berger
Creative
Spotify

Greg Edwards
Creative
Spotify

Chris Monk
Copywriter
Spotify

Rachel Leathers
Creative
Spotify

Mia Madris
Creative
Spotify

Chelsea Alburger
Associate Director, Creative
Spotify

Elise Harven
Creative
Spotify

Derek Wright
Creative
Spotify

Edward Yeung
Associate Creative Director
Spotify

Ronald Lam
Associate Creative Director
Spotify

Casey Rand
Creative
Spotify

Rasmus Wangelin
Global Head of Brand Design
Spotify

Bruno Borges
Brand Design Director
Spotify

Marcelo Afonso de Almeida Filho
Senior Art Director
Spotify

Rainy Fu
Senior Art Director
Spotify

Josephine Tan
Art Director
Spotify

Erin Sefrano
Designer
Spotify

Alexandra Tanguay
VP, Global Brand
Spotify

Lauren Solomon
Senior Director, Brand, Community + Culture
Spotify

Payman Kassaie
Associate Director, Brand
Spotify

Ang Leffell
Brand Lead
Spotify

Mel Eisen
Sr. Brand Manager, Campaign Lead
Spotify

Claire Ulak
Brand Management
Spotify

Prapti Pandey
Brand Management
Spotify

Simone Jackson
Brand Management
Spotify

Nicole Roman
Brand Management
Spotify

Lauren Keller
Director of Production
Spotify

Shayan Amir-Hosseini
Executive Producer
Spotify

Karen Chang
Integrated Production
Spotify

Kenzie Tankersley
Integrated Production
Spotify

Ava Abdoulah
Integrated Production
Spotify

Imani Dixon
Integrated Production
Spotify

Gabija Blake
Integrated Production
Spotify

Lauren King
Head of Business Affairs
Spotify

Emma Wiseman
Senior Brand Director, Brand Strategy
Spotify

Midori McSwain
Associate Director, Brand Strategy
Spotify

Meagan Dexter
Brand Strategy
Spotify

Feven Abadi
Brand Strategy
Spotify

Matt Luhks
Senior Director, Global Marketing
Spotify

Rohit Gandhi
Marketing Lead, International
Spotify

Louisa Ferguson
Associate Director, Global Marketing Experience
Spotify

Dayna Tran
Global Marketing Experience
Spotify

Darcy Hargadon
Global Marketing Experience
Spotify

Shannen Boynton
Global Media
Spotify

Karima Taalbi
Global Media
Spotify

Danielle DePiano
Global Media
Spotify

Elissa Ayadi
Social Media Marketing
Spotify

Trischa Gamus
Social Media Marketing
Spotify

Birgitta Westphal
Social Media Marketing
Spotify

Allen Chen
Social Media Marketing
Spotify

Will Stark
Influencer Marketing
Spotify

Sarah Schlein
Influencer Marketing
Spotify

Christopher Hill
Influencer Marketing
Spotify

Sarah Henderson
Legal
Spotify

Ali Zeren
Legal
Spotify

Claudia Stauss
Legal
Spotify

Kelly Basdavanos
Licensing Council
Spotify

Isabelle Larreur
Licensing Council
Spotify

CJ Stanley
PR & Comms
Spotify

Ashley Schlag
PR & Comms
Spotify

Brittney LeRoy
PR & Comms
Spotify

Jeremy Erlich
Artist & Label Partnerships
Spotify

Joe Hadley
Artist & Label Partnerships
Spotify

Andy Vincent
Artist & Label Partnerships
Spotify

Victor Trubowitch
Artist & Label Partnerships
Spotify

Eunu Song
Artist & Label Partnerships
Spotify

Taryn Lacroix
Artist & Label Partnerships
Spotify

Eddie Santiago
Artist & Label Partnerships
Spotify

Nikos Antoniou
Artist & Label Partnerships
Spotify

Bella Jackson
Artist & Label Partnerships
Spotify

Hilary Grant
Artist & Label Partnerships
Spotify

James Foley
Editorial
Spotify

Melisa Wu
Editorial
Spotify

Danielle Aprea
Editorial
Spotify

Alya Fetyani
Editorial
Spotify

Preston Hershorn
Music Product Strategy
Spotify

Anna Miceli
Music Product Strategy
Spotify

Marvin Jones
Music Product Strategy
Spotify

Adam Raza
Music Product Strategy
Spotify

Teal Kratky
Studios Marketing
Spotify

Leila Siddique
Product Leads
Spotify

Dan Newman
Product Leads
Spotify

Ed Morgan
Product Leads
Spotify

Jacob Masga
Product Leads
Spotify

Anton Scheutz Godin
Product Leads
Spotify

Sam Sheridan
Product Leads
Spotify

Kirsten Stamm
Product Leads
Spotify

Darius Dziuk
Product Leads
Spotify

Matthew Rizzo
Product Leads
Spotify

Agnes Steinwall Berman
Product Leads
Spotify

Chloe Woods
Design Lead
Spotify

Tawsif Khan
Insight Lead
Spotify

Maricarmen Rogers
Insight Lead
Spotify

Rebecca Charles
Insight Lead
Spotify

Ashley Casey
Engineering Lead
Spotify

Fred Wangelin
Engineering Lead
Spotify

Ercan Erden
Engineering Lead
Spotify

Seye Ojumu
Engineering Lead
Spotify

Viktor Nystrom
Engineering Lead
Spotify

Thien Nguyen
Engineering Lead
Spotify

Glenn McDonald
Engineering Lead
Spotify

Ercument Kisa
Engineering Lead
Spotify

Sara Ma
Program Management
Spotify

Courtney Gardiner
Program Management
Spotify

Kaia Hiller
Program Management
Spotify

Rob Fink
Creator Marketing
Spotify

Samantha Ramirez
Creator Marketing
Spotify

About Integrated Campaign

Integrated Campaigns must include at least 3 different media types, one of which must be online. In addition to online, other media types can include print, outdoor, TV, guerilla, or radio.

About Best Use of Earned Media

Best, most creative, or most effective use of organic promotional efforts in a marketing campaign—including interactions on Twitter, Facebook, YouTube, TikTok or other digital platforms.

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