People's Voice Winner
Jason Mendes
Regional ECD
Saatchi & Saatchi
Gustav Egerstedt
CD
Saatchi & Saatchi
Regner Lotz
CD
Saatchi & Saatchi
Casper Christensen
Creative
Saatchi & Saatchi
Rene Schultz
Creative
Saatchi & Saatchi
Annette Piilgaard
Business Director
Saatchi & Saatchi
Charlotta Tibbelin
Account Manager
Saatchi & Saatchi
Diana Wellendorf
Account Manager
Saatchi & Saatchi
Patrik Gyllström
Director/Editor
B-Reel
Rikard Åström
Exec. Producer
B-Reel
Cathrin Holmqvist
Producer
B-Reel
Stefan Arnoldus
Jacob Nørremark
Consists of unconventional and innovative online promotional techniques, achieved with a small marketing budget or driven by technological advancement. By nature, guerrilla marketing is subtle and often deceptive. Innovations may include the use of new technologies like Web3 or blockchain (e.g., NFTs, tokens, cryptocurrency). All components of the entry must be online.