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QUECHUA - THE COVER MOTION

KIDS LOVE JETLAG (FRED & FARID GROUP)

QUECHUA - THE COVER MOTION

Recognitions

2013

Honoree

Advertising & Media
Online Guerrilla & Innovation 2013

Credits

Title

QUECHUA - THE COVER MOTION

View the work

Entrant

KIDS LOVE JETLAG (FRED & FARID GROUP)

Team

Fred & Farid
Creative Directors
 Kids Love Jetlag

Adrien Goris
 Copywriter
 Kids Love Jetlag

Jean-Baptiste Le Divelec
 Copywriter
 Kids Love Jetlag

Romain Joveneau
 Art Director
 Kids Love Jetlag

Jeanne Gauthier
 Account Supervisor
 Kids Love Jetlag

Julie Bordez
 Advertiser Supervisor
 Quechua (Oxylane Group)

About Online Guerrilla & Innovation

Consists of unconventional and innovative online promotional techniques, achieved with a small marketing budget or driven by technological advancement. By nature, guerrilla marketing is subtle and often deceptive. Innovations may include the use of new technologies like Web3 or blockchain (e.g., NFTs, tokens, cryptocurrency). All components of the entry must be online.
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