Honoring the Bestof the Internet
People's Voice Winner, Nominee
People's Voice Winner, Nominee
Old Spice Muscle Music
wieden+kennedy
Recognitions
2013People's Voice Winner
Credits
wieden+kennedy
Susan Hoffman
Executive Creative Director
Joe Staples
Executive Creative Director
Craig Allen
Creative Director
Jason Bagley
Creative Director
Matt O'Rourke
Interactive Creative Director
Andy Laugenour
Copywriter
Max Stinson
Art Director
Pierre Wendling
Director of Interactive Production
Mike Davidson
Senior Interactive Producer
Charlie Keating
Audio Engineer
Jake Doran
User Experience Designer
Billy McDermott
Creative Technologist Lead
MJZ
Production Company
Tom Kuntz
Director
Suza Horvat
Line Producer
Scott Howard
Executive Producer
Chris Soos
Director of Photography
MacKenzie Cutler
Editorial Company
Erik Laroi
Editor
The Mill LA
VFX
Daedelus
Composer & Sound Design
Vimeo
Development Partner Company
About Online Guerrilla & Innovation
Consists of unconventional and innovative online promotional techniques, achieved with a small marketing budget or driven by technological advancement. By nature, guerrilla marketing is subtle and often deceptive. Innovations may include the use of new technologies like Web3 or blockchain (e.g., NFTs, tokens, cryptocurrency). All components of the entry must be online.
