Honoring the Bestof the Internet
Honoree
Honoree
MasterCard #internswanted Campaign
MacLaren McCann
Credits
MacLaren McCann
Mike Halminen
Creative Director
MacLaren McCann
Dave Stubbs
Group Creative Director (CW)
MacLaren McCann
Robert Kingston
Group Creative Director (AD)
MacLaren McCann
Wade Hesson
Group Creative Director (CW)
MacLaren McCann
Jeremy Lenz
Art Director
MacLaren McCann
Sarah Deziel
Copywriter
MacLaren McCann
About Online Guerrilla & Innovation
Consists of unconventional and innovative online promotional techniques, achieved with a small marketing budget or driven by technological advancement. By nature, guerrilla marketing is subtle and often deceptive. Innovations may include the use of new technologies like Web3 or blockchain (e.g., NFTs, tokens, cryptocurrency). All components of the entry must be online.
